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6 New Ways to Use Pinterest in your Ecommerce Business

6 New Ways to Use Pinterest in your Ecommerce Business | Pinterest for Business | Scoop.it
Pinterest helps people find inspiration, pursue their interests, and discover things they may not know about.
According to Pinterest, user interests fall into five categories.

Passion. Such ...

Via Kelly Lieberman
Peg Corwin's insight:

Excellent tips for incorporating Pinterest marketing into an ecommerce business.

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Learn about Pinterest for business marketing, including tips, pros and cons, infographics, checklists and ebooks. Click image or title to see full post. http://pinterest.pegcorwin.com http://pinterest.com/fbforbusiness/boards/.
Curated by Peg Corwin
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Popular Topics on Pinterest for Business

Click the links below to see posts on popular aspects of Pinterest. Click the headlines if my comments make you want to see the full post.  Use the Find tab to local more topics.


RSS Feed
 http://www.scoop.it/t/pinterest-small-business/rss.xml

Peg Corwin's insight:

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Pinterest Interests: What Marketers Need to Know

Pinterest Interests: What Marketers Need to Know | Pinterest for Business | Scoop.it

Via Kamal Bennani, Marco Favero, massimo facchinetti
Peg Corwin's insight:

Follow interests on Pinterest to increase visibility, find new people to follow and engage easier.  


It's tricky to find this Interests feature, but I followed the instructions and did.  Surely the platform will make it easier in the future.

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Mr Tozzo's curator insight, December 18, 3:14 AM

Pinterest Interests: What Marketers Need to Know

Michelle Gilstrap's curator insight, December 18, 4:36 PM

Good information, Thanks Kamal

Sihem Neggaz's curator insight, December 18, 5:59 PM

What you need to know!

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The most popular product on Pinterest is. . . .

The most popular product on Pinterest is. . . . | Pinterest for Business | Scoop.it
Unfortunately, out of date Pins is an on-going, unsolvable problem with Pinterest. Products are going to go out of stock and there’s no tool for removing every Pin that points to a dead link.
Peg Corwin's insight:

Would you believe camp socks by J Crew were the most popular product on Pinterest?  Retail is huge there..


 What do you do about out of stock pins?  Quote:  "Unfortunately, out of date Pins is an on-going, unsolvable problem with Pinterest. Products are going to go out of stock and there’s no tool for removing every Pin that points to a dead link." 

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Sarah Woloson's curator insight, December 9, 2:31 PM

This article addresses the top pins on Pinterest and how one issue with the social media is keeping it updated enough to compensate for the popularity it creates for brands. Top pins sell out fast, but since they are so popular, their exposure keeps growing before a company can upload and promote other products for users to buy. For the most part this is a good thing though because it means that Pinterest Marketing for businesses is working! People that log on to Pinterest are actually buying products and not just browsing. Sure, keeping stock is important, but in the end, popularity comes and goes and it's never  bad thing to sell out of a product.

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5 Tips for Boosting Sales on Pinterest

5 Tips for Boosting Sales on Pinterest | Pinterest for Business | Scoop.it
The photo-focused social-media site has eye-popping statistics no online marketer can afford to ignore.

Via Kelly Lieberman
Peg Corwin's insight:

Good tips for product websites, especially on creating rich pins.

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Pinterest and Ecommerce [Pinfographic]

Pinterest and Ecommerce [Pinfographic] | Pinterest for Business | Scoop.it
Pinterest and Ecommerce [Pinfographic] - infographic Social Media
Peg Corwin's insight:

Did you know that 57% of Pinterest users interact with food-related content?  It's the number 1 category.  Find more Pinterest facts on this infographic.

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5 Factors To Elevate Your Pinterest Marketing To The Next Level

5 Factors To Elevate Your Pinterest Marketing To The Next Level | Pinterest for Business | Scoop.it
Let’s start with a question. How is Pinterest different from other social networks? It’s purely image-based and it sends traffic outside of the network to your website. And according to many experts, Pinterest is gradually replacing Google Image Search. A significant growth (66.52%) in referral traffic was noticed from 2012 to 2013. So, if you...

Via Kelly Lieberman
Peg Corwin's insight:

Check the lastest Pinterest demographics in this post.  80-83% women.  Businesses that sell to women, take note.

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Pinterest Rich Pins are now on Bigcommerce

Pinterest Rich Pins are now on Bigcommerce | Pinterest for Business | Scoop.it
Pinterest Rich Pins are now available for Bigcommerce stores! Increase your engagement and traffic to your online store using Pinterest.
Peg Corwin's insight:

Rich pins build sales.  "merchants increased traffic from Pinterest by 38% on average and by more than 50% in some cases! And when Target implemented Rich Pins, their traffic from Pinterest increased by 70%."

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The Essential Guide to Creating an SEO-Friendly Customer Journey

The Essential Guide to Creating an SEO-Friendly Customer Journey | Pinterest for Business | Scoop.it
The question is: How do we take a theoretical framework of a customer journey and integrate it into the tactical strategy of SEO implementation?
Peg Corwin's insight:

Learn about how to use SEO to facilitate the customer journey through your website:


"8-step strategy:

  1. Define Your Target Audience and Their Needs
  2. Categorized Keyword Research
  3. Finding Gaps and Opportunities
  4. Define Competitors
  5. Spying On (and Learning From) Your Competitors
  6. Customized SEO Strategy & Recommendations
  7. Must-have SEO Recommendations
  8. Prioritize and Summarize"
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The New Pinterest Analytics Tool: How To Use It for Business

The New Pinterest Analytics Tool: How To Use It for Business | Pinterest for Business | Scoop.it
Do you want to measure your Pinterest efforts? This article shows how the new Pinterest Analytics features help get the most out of Pinterest marketing.
Peg Corwin's insight:

Discusses metrics on your Pinterest profile, audience, website activity.  See category options too.

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5 Pinterest Marketing Tactics That Produce Big Results

5 Pinterest Marketing Tactics That Produce Big Results | Pinterest for Business | Scoop.it
Here’s how to use Pinterest marketing to get out of this world results… while promoting a product, a service, an experience, a book or just… yourself!
Peg Corwin's insight:

Pinterest tips for service providers, for example " try thinking about each Pinterest board as a “blog post” and fill it with helpful tips and advice on a particular topic… that can help your ideal clients."

 

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Pinterest Secrets: Images that Receive the Best Engagement

Pinterest Secrets: Images that Receive the Best Engagement | Pinterest for Business | Scoop.it
There are some types of images that lead to more engagement, clicks, and purchases than others. Here are some Pinterest secrets for image sharing.

Via Kelly Lieberman
Peg Corwin's insight:

Good Pinterest tips on image sizes, adding calls to action or prices, and paying to promote.

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How to Use Pinterest Messages for Marketing

How to Use Pinterest Messages for Marketing | Pinterest for Business | Scoop.it
Do you want a new way to engage your Pinterest followers? This article explores Pinterest Messages and how you can use it to engage your audience.
Peg Corwin's insight:

Learn how to take advantage of Pinterest messaging to create group conversations, connect with engaged pinners, and grow your brand.,

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How To Find Your Pinterest Board or User RSS Feed

How To Find Your Pinterest Board or User RSS Feed | Pinterest for Business | Scoop.it
Re-purpose Your Pinterest For Blog Posts And More! One of the most versatile website tools we have is available are RSS feeds! You probably now where to find the RSS feed for most of your social site…
Peg Corwin's insight:

I just had to look up how to find a Pinterest Feed and thought you might want to know too.

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17 Pinterest Statistics For Business You Need To Know

17 Pinterest Statistics For Business You Need To Know | Pinterest for Business | Scoop.it
Haven’t decided if you should be on Pinterest or not? Here's 17 Pinterest statistics for business to help you + start planning your 2015 Pinterest strategy

Via Kelly Lieberman
Peg Corwin's insight:

Some numbers to impress on your boss that Pinterest drives business.

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Marco Favero's curator insight, December 15, 6:44 AM

aggiungi la tua intuizione ...

Dawn Matheson's curator insight, December 17, 4:43 PM

This infographic slices the Pinterest demographic pie a number of ways. one of the startling stats that stood out for me - nearly 50% of US online shoppers bought something because of a Pinterest recommendation.

Mallie Hart's curator insight, December 20, 5:16 PM

I've been hit or miss using Pinterest and really need to step it up in 2015. This article really drives home that properly using Pinterest can really benefit the user and the end user.

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50 percent of teens said Facebook is a snore

50 percent of teens said Facebook is a snore | Pinterest for Business | Scoop.it
Peg Corwin's insight:

Pinterest is growing fast among the younger generation.  


The big winner among teens is Snapchat  "Looking at overall growth, Snapchat is the winner and that’s mostly due to the teens. Snapchat has the youngest audience of any social app and usage ranges from 25% to 40% of all online teens in key markets such as the US, UK and Canada."

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How to Use Pinterest for Videos, SlideShares and Podcasts

How to Use Pinterest for Videos, SlideShares and Podcasts | Pinterest for Business | Scoop.it
Do you only share images on Pinterest? Would you like to share other content to grow your Pinterest followers and other social networks? You can also share videos, SlideShares and audio podcasts and extend your exposure in those networks thanks to Pinterest. In this article I'll explain how you can use Pinterest to increase exposure…

Via Kelly Lieberman
Peg Corwin's insight:

Great ideas for videos, podcasts and Slideshares on Pinterest.  Examples and suggestions.

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6 proven tactics for bloggers to drive traffic from Pinterest

6 proven tactics for bloggers to drive traffic from Pinterest | Pinterest for Business | Scoop.it
Bloggers visual content marketing is what Pinterest empowers you to do. To drive more traffic to your website visual content marketing is a proven strategy
Peg Corwin's insight:

Good tips for spreading your Pinterest brand far and wide.

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Pinterest Marketing with Vincent Ng

Pinterest Marketing with Vincent Ng | Pinterest for Business | Scoop.it
Discover how to increase your SEO and online visibility, and drive more qualified traffic with Pinterest. Pinterest marketing expert Vincent Ng shares all.
Peg Corwin's insight:

Learn about how Pinterest can be used for B2B as well as B2C businesses, especially with search engine optimization.

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The 5 Step Plan to Using Pinterest for Small Business

The 5 Step Plan to Using Pinterest for Small Business | Pinterest for Business | Scoop.it

Learn how to get your small business started on the highly visual social network, Pinterest. This 5 step plan will guide you through the beginnings of Pinterest and help you find your bearings.

Peg Corwin's insight:

Good summary of Pinterest basics.

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5 Ways to Take Your Pinterest Marketing to the Next Level

5 Ways to Take Your Pinterest Marketing to the Next Level | Pinterest for Business | Scoop.it
Do you use Pinterest for your business? This article shares five techniques to improve your Pinterest marketing.
Peg Corwin's insight:

Pinterest tips include to test content, see how it appears on different devices, use analytics to understand performance.


 Quote:  "Here are a few things to consider when assessing your site on different devices:

  • Do the images you created for your content appear on the mobile version of your website?
  • Are the images cropped off, or if text is used, is it readable on a small screen?
  • Are your images pinnable?
  • Do your social sharing buttons appear and do they work properly?"
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Mindboggling Facts That Will Make You Care About Pinterest

Mindboggling Facts That Will Make You Care About Pinterest | Pinterest for Business | Scoop.it
Pinterest isn't going away and it's only getting bigger. Here's why it's the social platform to watch.
Peg Corwin's insight:

Just look at these e-commerce advantages of Pinterest - More E-commerce Than Facebook - More Lucrative E-commerce Than Anyone - Faster Growth Than Any Other Social Network - Average Pin Is More Relevant Than Average Tweet - Pinterest Rules The iPad.

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BSN's curator insight, October 16, 8:35 AM

Mindboggling Facts That Will Make You Care About Pinterest.

#pinterest #socialmediamarketing

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Pinterest, Promoted Pins and Privacy

Pinterest, Promoted Pins and Privacy | Pinterest for Business | Scoop.it
Peg Corwin's insight:

My email from this morning showing how Pinterest is handling privacy and opt outs on advertising promotions.

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4 Ways to Improve Your Pinterest Marketing With Analytics

4 Ways to Improve Your Pinterest Marketing With Analytics | Pinterest for Business | Scoop.it
Do you use Pinterest as a social marketing platform? This article shares four ways to improve your Pinterest marketing efforts.
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Pinterest Adds to Its Functionality With Icebergs Acquisition

Pinterest Adds to Its Functionality With Icebergs Acquisition | Pinterest for Business | Scoop.it
Pinterest has purchased Icebergs, a company that allows creatives to collaborate on projects online. This acquisition, along with a number of new features Pinterest has launched lately, will change how content is curated and utilized within the platform, say industry participants.
Peg Corwin's insight:

Here's more about the company that Pinterest has just purchased: 

"Icebergs, established a year ago, offers a private online space for creatives to discover, organize, and collaborate on projects, in the form of images, videos, and other digital content."

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Pinterest Launches Analytics Upgrade; It's Available Today To All Business Accounts

Pinterest Launches Analytics Upgrade; It's Available Today To All Business Accounts | Pinterest for Business | Scoop.it
“ Pinterest is still taking a slow-play approach to advertising, but it clearly recognizes the value of commerce and the businesses that use its network to r”
Via Kelly Lieberman
Peg Corwin's insight:
Nice overview of key features of the new Analytics.
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7 Pinterest Marketing Tips to Improve Your Visibility |

7 Pinterest Marketing Tips to Improve Your Visibility | | Pinterest for Business | Scoop.it

You dDo you want to know which Pinterest tactics the pros are using today? Use these tips to boost your business's Pinterest marketing.

Peg Corwin's insight:

You do have prices on your Pinterest pics of products, don't you?  


And see the slick trick with Google and Pinterest to boost both.

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