Pinterest helps people find inspiration, pursue their interests, and discover things they may not know about.
According to Pinterest, user interests fall into five categories.
Passion. Such ...
Via Kelly Lieberman
Pinterest for Business
Learn about Pinterest for business marketing, including tips, pros and cons, infographics, checklists and ebooks. Click image or title to see full post. http://pinterest.pegcorwin.com http://pinterest.com/fbforbusiness/boards/.
Curated by Peg Corwin
Click the links below to see posts on popular aspects of Pinterest. Click the headlines if my comments make you want to see the full post. Use the Find tab to local more topics.
Social Media Marketing Podcast 194. In this episode Jeff Sieh will explore proven tactics to grow your following and your website traffic with Pinterest.
See Social Media Examiner’s Pinterest plan for third-party content, and learn their step by step processes for pinning content from both others and their own site.
Advertising is different from SEO. While SEO is almost identical no matter which search engine you’re talking about (and there aren’t to
Comprehensive guide to setting up that paid Pinterest campaign.
One of the main reasons people come to Pinterest is to find ideas they’re excited to try for the first time. In fact, 75% of people say Pinterest is the best place to find new interests, and 67% said it’s the place they come to express creativity.
With special coding, you can create How To Pins with details on each step in Pinterest. If you want to try for your business, register here. https://business.pinterest.com/en/how-to-form
Want to get your pins in front of customers? Discover how to create promoted pins on Pinterest.
Learn why you should promote selected Pinterest Pins, how to do it and how to track results. Screenshots and steps spelled out.
Wondering how to drive foot traffic with Pinterest? Discover how to use Pinterest to market a local business.
Basic suggestions for using Pinterest to get exposure for your local business.
Over the last year and a half, tens of thousands of businesses have used the Pinterest Ads Manager to create, manage and track the success of their Promoted Pins—and they’re seeing great results!
Now all small businesses can promote their Pinterest pins.
Pinterest's new visual search tool has the potential to revolutionize the way people use Pinterest.
Learn how the Pinterest Visual Search works and what businesses benefit.
How to use Pinterest to gain valuable information about both customers and competitors for your business.
55 minute Video - Pinterest drives traffic to your site, traffic that converts well to email subscribers, says Danielle Miller. She created a worksheet to give away in return for email subscriptions and a Promoted Pin to promote that offer. Years later, she still gets traffic to her page (with good content and the opt in form). It delivers over 100 email subscribers per month.
Pinterest users interact differently than users on other social networks. The team at Wishpond explores which pins receive the best treatment overall.
Do you have a Food-related business? Was interested to see that 57% of Pinners interact with food-related pins. It's their top category.
Every time it seems you have something figured out, it changes. How do the latest Pinterest algorithm changes affect you?
If you are using Group Boards on Pinterest, read this.
"that means that you no longer can count on large group boards carrying your pin to the masses. More than ever, building your following and own personal boards is critical for success."
Improve your strategy for marketing on Pinterest. Get tips on how to format rich pins, promote paid pins, interpret Pinterest Analytics, and more.
Very comprehensive post, with sections for both beginning and advanced Pinterest marketers.
Do you want more from Pinterest? Discover five ways to use Pinterest analytics and improve your Pinterest marketing.
Use Pinterest Analytics to ID your competition, discover preferred devices of your customers, find out how people organize your content (my fav), discover your audiences' main interests, and to reveal your most engaging pins, to promote them.
A detailed guide to Pinterest Promoted Pins including set up and best practices, along with early results from the paid advertising social program.
Meaty post on using Promoted Pins on Pinterest.
What content are Moms browsing on Pinterest? And what categories inspire
them to buy? Our latest infographic shows how Moms are planning,
purchasing, and making household decisions with Pinterest.
Summary data on millennial mom's behavior. Background is an image, done on Pablo I think.
Are you struggling to grow your Pinterest following? Discover how to create Pinterest boards people want to follow.
Pin evergreen content, have a current trends board, feature DIY advice and partner with guest pinners are key recommendations in this post.
Learn how Promoted Pins on Pinterest can help raise awareness, boost engagement, and increase traffic to your website.
45 minute interview with Alisa Meredith on Pinterest's Promoted Pins. Dig down and learn how they work.
Pinterest for Business #2: Pinterest study reveals the most engaging Pin-Types Pinterest is different. Different to Instagram, Facebook and all the other networks we are used to market in and analyze....
See this Pinterest Interaction Study presented as a Slideshare. "Facebook posts receive the highest amount of shares, Twitter leads to buzz, and Pinterest increase long term reach."
Social Media Marketing Podcast 176. In this episode Natalie Jill will explore how she uses Pinterest as her secret marketing tool to build a following.
This lady has a slick system for cross promotion. Check it out.
Pinterest has changed in recent years & a lot of people still believe certain myths. Here are 10 common Pinterest marketing myths with expert insights.
Interesting discussion of Pinterest myths. See advice about unpinning unpopular pins to make the Smart Feed think you are a popular pinner.
Here's how you can effectively use Group Boards on Pinterest and leverage the social platform as a marketing channel, to increase engagement and drive traffic to brands' websites.
Excellent and practical tips about using and behaving on group Pinterest boards.
Pinterest Introduces Bulk Upload Tool Earlier this week, Pinterest introduced a bulk upload tool – another advancement in their efforts to promote buyable pins and encourage retailers to invest in their social commerce platform. “We now have the ability to create multiple promoted... > Read More
Pinterest's bulk upload tool is great news for larger retailers, especially for creating Promoted Pins.
It’s easy to waste hours every week on social media, doing things that could be automated... ...or at the very least done faster with the right tools.
Great list of Pinterest Tools. FYI PInGroupie is down now, late November 2015.
Is your Pinterest account working for you? This article shows six ways to improve your Pinterest marketing.
If you want to drive ecommerce sales from Pinterest, review the Activity section of your analytics to see who is interacting with your pins, what kinds of boards they are pinning to, and what they are saying in comments. Do more of the same.
Implement Pinterest Buy It Buttons
As of now, companies need to use Demandware, Bigcommerce, Magento, IBM Commerce or Shopify to implement the Pinterest Buy It button. Your ecommerce platform will walk you through the specific process of adding buyable pins through their site. Click the relevant link above to get more information on a specific site.
As I understand it, Pinterest Buy It Buttons are free and different from Promoted Pins. Only certain ecommerce platforms support them.
Sometimes you spot something you really love on Pinterest, but you don’t know how to find it in real life, or what it’s even called. There’s that perfect lamp hiding in a Pin of someone’s living room, or maybe a random street style shot with the exact shoes you’re looking for. Well, now we’ve got a new tool that lets you find all those things you don't have the words to describe.
Looks pretty easy to do a visual search on Pinterest. I'm heading over to try it.