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Learn about Pinterest for business marketing, including tips, pros and cons, infographics, checklists and ebooks. Click image or title to see full post. http://pinterest.pegcorwin.com http://pinterest.com/fbforbusiness/boards/.
Curated by Peg Corwin

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9 Silly Pinterest Mistakes Only Rookies Make

9 Silly Pinterest Mistakes Only Rookies Make | Pinterest for Business | Scoop.it
Don't get caught making these mistakes on Pinterest. Here's how to avoid them.
Peg Corwin's insight:

I did not know that short links are not to be used on Pinterest.


Quote:  "When you try to upload or click on pins with shortened links, you'll see a warning: “Suspicious Link: This link redirects to another site, it may link to spam or other inappropriate content.” Sometimes, you'll be able to click through anyway, but other times, Pinterest will block you from posting or clicking on shortened URLs altogether. "

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3 Ways Any Business Can Market on Pinterest

3 Ways Any Business Can Market on Pinterest | Pinterest for Business | Scoop.it
Do you need ideas to use Pinterest as a marketing tool? This article shows 3 ways you can market on Pinterest no matter what your industry or niche.
Peg Corwin's insight:

The 3 ways your business can market on Pinterest are to highlight your strengths, share your date, partner with Super Pinners.

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TIPS - Three ways to improve your Pins

TIPS - Three ways to improve your Pins | Pinterest for Business | Scoop.it
Three ways to improve your Pins
Peg Corwin's insight:

To improve your PINS, says the Pinterest Blog, use vertical layouts, add longer descriptions and be positive.  Click for details.


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Pinterest FAQs: Answers to 11 Questions You've Always Wanted to Ask

Pinterest FAQs: Answers to 11 Questions You've Always Wanted to Ask | Pinterest for Business | Scoop.it
Got basic questions about Pinterest? We've got answers to 11 questions we know many people have been dying to ask.
Peg Corwin's insight:

See quick answers to common Pinterest questions about getting more followers, content strategy, definitions, demographics, analytics and more.


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How To Turn Pinterest Followers Into Paying Customers

How To Turn Pinterest Followers Into Paying Customers | Pinterest for Business | Scoop.it
Pinterest Followers Into Paying Customers is the key to making sales. Do you know how to turn your Pinterest Followers Into Paying Customers?
Peg Corwin's insight:

Read about two campaigns to turn Pinterest followers into customers.  One campaign encouraged women to upload photos of themselves wearing the brand's clothing and vote on the winner.  The other integrated a cause into a product launch with a "Pin it to spread it" tag line. In conjunction with email marketing, they encouraged Pinners to repin for a prize.


Tips include adding price and a strong call to action.


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STRATEGY - 7 Top Pinners Share Tips, Favorite Boards, Pinners to Follow

STRATEGY - 7 Top Pinners Share Tips, Favorite Boards, Pinners to Follow | Pinterest for Business | Scoop.it
Tips from top Pinterest pinners to seriously boost your Pinterest strategy.
Peg Corwin's insight:

Improve your Pinterest strategy with tips and ideas from 7 top pinners.


Sample Pinterest Tip:  "I like to follow up with people who’ve repinned my custom pins by giving them a like, thanking them in the comments, or maybe repinning something of theirs as well. I think it’s always good to reciprocate when you can and stimulate the social engagement aspect of Pinterest as you would on any other social network.."


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Pinterest Marketing Tips on a Pinterest Board

Pinterest Marketing Tips on a Pinterest Board | Pinterest for Business | Scoop.it
This board primarily covers Pinterest marketing, but has a secondary focus of social media marketing, content marketing, digital marketing, email marketing and all marketing types that help you grow your social media and brand presence online.
Peg Corwin's insight:

Zillions of PINTEREST MARKETING TIPS curated on a Pinterest board.  If you like this scoop, please consider a thumbs up or share.

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ENGAGEMENT - Increase Pinterest Engagement by 275% INFOGRAPHIC

ENGAGEMENT -  Increase Pinterest Engagement by 275%  INFOGRAPHIC | Pinterest for Business | Scoop.it
Did you know that Pinterest will generate you four times more money per click than Twitter? And 27% more than Facebook? It’s one of the most popular social
Peg Corwin's insight:

To get more ENGAGEMENT on Pinterest, include prices, use calls to action, and create tutorials.  Don't show faces for more repins. Increase click throughts by pinning about trending topics.


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PINTEREST TIPS - Pin it on saturdays

Why Pin It On Saturdays Works Best for Pinterest Users and How To Make The Most Out of Pinning on Saturday
Peg Corwin's insight:

In this short Slideshare, see Pinterest Tips to make your boards and pins more engaging.  Learn an insider's tricks.


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7 Creative Ways To Use Pinterest To Cross-Promote Your Business

7 Creative Ways To Use Pinterest To Cross-Promote Your Business | Pinterest for Business | Scoop.it
7 creative ways to use Pinterest to cross-promote your business and support your additional online and social media marketing efforts.
Peg Corwin's insight:

Cross-promote with Pinerest in these ways:


- "Custom Products
- Featured Pinners
- Contests or Sweepstakes
- Market Research
- Videos
- Coupons
- Local Content"
Click to see sample Pins and learn all the details.


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TIPS - How To Boost Engagement On Pinterest [3 Infographics]

TIPS - How To Boost Engagement On Pinterest [3 Infographics] | Pinterest for Business | Scoop.it
Brands and businesses can leverage pinterest to drive traffic to their website or blog by sharing images and videos that their potential customers are interested in. However, just posting content will not help to drive exposure for your brands.
Peg Corwin's insight:

Lots of PINTEREST TIPS and stats in these three infographics. Click to see them.


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50 Fun Facts About Pinterest

50 Fun Facts About Pinterest | Pinterest for Business | Scoop.it
Image Credit: Roxanne Ready/Flickr Was there a site as dominating as Pinterest was in 2013? We don’t think so. Pinterest had a phenomenal year, and that’s
Peg Corwin's insight:

Lots of FUN FACTS about PINTEREST.  Click to check out.


For example: "Pinterest activity peaks at approximately 9 p.m., compared to approximately 11 a.m. for Facebook and Twitter. However, the best time to post on Pinterest is on a Saturday morning."


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TIPS - 7 Ways to Grow Your Blog With Pinterest

TIPS - 7 Ways to Grow Your Blog With Pinterest | Pinterest for Business | Scoop.it
Use these tactics to generate blog traffic and increase your visibility with Pinterest users.
Peg Corwin's insight:

Great tips to GROW YOUR BLOG with PINTEREST:


 - "Create a Blog Think Tank
 - Search Pinterest for New Content Inspiration
 - Write Articles That Relate to Pinterest’s Most Popular Categories
 - Make Your Website Pinterest-Friendly
 - Follow Other Pinners in Your Field of Interest
 - Include Calls to Action in Your Pin Descriptions"

Click for all the details.


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Visual Web: 7 Tools to Create Eye Catching Graphics for Social Media

Visual Web: 7 Tools to Create Eye Catching Graphics for Social Media | Pinterest for Business | Scoop.it
The visual web is extremely important so we need to share very eye catching and appealing pictures. Check out the tools for this!
Peg Corwin's insight:

5 tools to tackle various challenges of social media.

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Find Pinnable Images for Business Topics - Tips

Find Pinnable Images for Business Topics - Tips | Pinterest for Business | Scoop.it
Here are my 7 secret steps for finding pinnable images for business topics that aren't cliche.
Peg Corwin's insight:

Very good tips to find useful PINS for your business. For example, "... search for a metaphor that works with your topic."


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Pinterest Basics: 8 Things to Keep in Mind

Pinterest Basics: 8 Things to Keep in Mind | Pinterest for Business | Scoop.it
Pinterest Basics: 8 Things to Keep in Mind When it comes to best practices on your Pinterest page, there are an abundance of things that you can do. But wh
Peg Corwin's insight:

Did you realize you should avoid images with a white background on Pinterest?  You will learn about this and find 7 more tips. Pin 4 to 5 times a day?  Whew!


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7 Pinterest boards every blogger must have

7 Pinterest boards every blogger must have | Pinterest for Business | Scoop.it
Social Media Marketing. How to use Pinterest Social Media Marketing strategies for bloggers 7 Pinterest Social Media Marketing tips to gain more followers.

Via Kelly Lieberman
Peg Corwin's insight:

Love this list of 7 boards every blogger must have:


 - Tips and tricks
 - Topics that resonate
 - How To
 - Discussion
 - Virtual focus group
 - Community
 - Behind the scenes

 Click for examples and details.


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Pinterest and Instagram: The Rise Of Visual Social Media Marketing

Pinterest and Instagram: The Rise Of Visual Social Media Marketing | Pinterest for Business | Scoop.it
Businesses are now embracing the visual trend by integrating Pinterest and Instagram in their social media marketing campaigns. Read this to find out how:
Peg Corwin's insight:

Both Pinterest and Instagram allow you to help prospects visualize your business and interests.  Main tips for both:


 -  Introduce your company with several photos or a video, 

 -  Balance “fun” photos with business images

 -  Showcase newsworthy business photos or videos 

 -  Engage with the target audience - Like, share, pin, comment 

 -  Reward followers with freebies, sweepstakes, contests.

Click for examples and details.


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How You Can Get More Pinterest Followers (Infographic)

How You Can Get More Pinterest Followers (Infographic) | Pinterest for Business | Scoop.it
Did you know that Pinterest drives more revenue than Facebook and Twitter? Every Pinterest follower is valuable, and you want as many as you can get.

Via Kelly Lieberman
Peg Corwin's insight:

Meaty infographic on expanding and engaging those Pinterest followers.


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TIPS - 16 Tips, Tools and Tricks to Improve Pinterest Marketing

TIPS - 16 Tips, Tools and Tricks to Improve Pinterest Marketing | Pinterest for Business | Scoop.it
Getting started with pinterest marketing, that has grown to over 70 million users, can be tough. Here's the beginners guide to pinterest marketing:
Peg Corwin's insight:

Rev up PINTEREST MARKETING with these tips, tools and strategies...


 - Create a business page

 - GIFs

 - Rich pins

 - Emphasize the current season with your boards

 - Tall graphics

 - Use tools...

 - Have fun...

Click for more tips and details!


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Martin (Marty) Smith's curator insight, February 15, 4:05 PM

I'm building community faster on Pinterest THAN ANY OTHER Social Net including Scoop.it, Twitter and G+. Pinterest stands on the vanguard of the next generation of visual marketing. I had highly successful real estate broker in Boston, my friend @Bill Gassett soon to be a CrowdFunde partner, tell me he gets more traffic from Pinterest THAN ANY OTHER social net. 

Makes sense to use this amazing tool is what I'm thinking.  

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How to Use Pinterest to Drive Traffic To Your Website

How to Use Pinterest to Drive Traffic To Your Website | Pinterest for Business | Scoop.it
Want massive pinterest traffic to your website. Learn these top 14 ways Pinterest can generate more traffic to your website.
Peg Corwin's insight:

14 ideas for using PINTEREST to dirve traffic, including...


 - Use hashtags

 - Follow influential pinners in your niche

 - Share on Twitter and Facebook.


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PINTEREST is Great for Conversion Marketing - Infographic

PINTEREST is Great for Conversion Marketing - Infographic | Pinterest for Business | Scoop.it
Peg Corwin's insight:

Quote on Pinterest for conversions: "Did you know that Pinterest will generate you four times more money per click than Twitter? And 27% more than Facebook?"


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BASICS - Becoming A Pinterest Power User

BASICS - Becoming A Pinterest Power User | Pinterest for Business | Scoop.it
Social media has the power to drive an insane amount of traffic. While many may not think of it has a source of huge potential, Pinterest drives more traffic
Peg Corwin's insight:

Learn why people use PINTEREST, how to make your Pins pop, and how to build a following.


TIP on Getting Noticed:  "Want someone to notice you?  Don’t pin from their site.  Go and re-pin the content they’ve posted on Pinterest.  They’ll notice it, especially if you pin multiple items.  Leave a comment on some of their pins.  They’ll see you fill their notifications list and take notice.  Once they take notice, they might follow back."


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10 TIPS - Pinterest Guide To Better Pinning And Marketing

10 TIPS - Pinterest Guide To Better Pinning And Marketing | Pinterest for Business | Scoop.it
Pinterest Guide To Better Pinning And Marketing
Peg Corwin's insight:

10 quick tips for improving your PINTEREST boards.


My favorites:  add keyword-full descriptions, have a clear image and use tools (which are listed and linked to.)


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TIPS - 26 Ways to Make Pinterest Work for Your Business

TIPS - 26 Ways to Make Pinterest Work for Your Business | Pinterest for Business | Scoop.it
Check out these Pinterest marketing tips and try a few. See which ones resonate best with your business and adjust your Pinterest strategy accordingly.
Peg Corwin's insight:

Of the 26 PINTEREST TIPS, my favorites are:


9. Invite others to a Group Board

!5 - Optimize Pintrest for SEO

26 - Zero in on your Pinterest Followers

Click for my details on these, or to see all 26 tips.


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