Build engaged audiences through publishing by curation.
Sign up with Facebook
Sign up with Twitter
I don't have a Facebook or a Twitter account
Start a free trial of Scoop.it Business
The coffee company asked Pinterest fans for inspiration for a new coffee blend and it is celebrating the launch with a living Pinterest board at the Mall of America.
Learn about a coffee inspired by Pinterest users and the brand's followup engagement with Pinners described.
If you like this scoop, would you consider a thumbs up or share?
Are you sure you want to delete this scoop?
Did you know that Pinterest will generate you four times more money per click than Twitter? And 27% more than Facebook? It’s one of the most popular social
To get more ENGAGEMENT on Pinterest, include prices, use calls to action, and create tutorials. Don't show faces for more repins. Increase click throughts by pinning about trending topics.
If you like this scoop, please consider a thumbs up or share.
A few weeks back, I saw a unique sock e-tailer called Grace and Lace give their company pitch on Shark Tank. Watching was an eye-opening experience for myself and millions around the country, as
To see who is pinning your pins, customize and click this link.
Then: “Thank them for pinning. Point them to a related incentive or piece of information they can use. Make it clear that the next step is following your account without asking for the follow directly.”
Approximately 70% of brand engagement on Pinterest is generated by users, according to a recent study by Digitas and Curalate. However, companies in the fashion retail and autom...
"Brands need to go forth and pin," said senior vice president of social, mobile, and content lead at Digitas Jordan Bitterman. "This study reveals the opportunity for brands to drive the conversation on visual platforms like Pinterest. By leveraging rich consumer insight, brands can take the guesswork out of their visual content strategy, and share the types of images their audience wants to see."
Curalate says that aspirational products do well on Pinterest.
Their study shows that fashion and auto brands are not that active, but electronics and e-health devide brands are.
With rules and regulations for social media contests getting more restricted, what should we, as digital marketers, do? The solution-- connect through content!
Good tip for your next PINTEREST CONTENTS - "focus on contests that require participants to do things. To do this, use The Hashtag!"
Click to learn how and why.
if you like this scoop, please consider a thumbs up or share.
Earlier this week, I cracked open a new Pew Internet and American Life Project survey and found that 63% of Facebook users check in at least
PINTEREST is an engaging social network, and fast growing too.
Quote: "21% of all online adults use the service, up from 15% last year. It’s almost all women 18 to 49, mostly college educated, suburban with an income over $75,000. This is where you want to be if you’re selling luxury products."
What makes a pin go viral on Pinterest? What helps it to gain numerous repins and become a really repinnable pin? We analyse various categories to come up with a success sheet for images.
Pinterest marketing: Creative ways to engage your fans with contests, images, offers, and more.