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Learn about Pinterest for business marketing, including tips, pros and cons, infographics, checklists and ebooks. Click image or title to see full post. http://pinterest.pegcorwin.com http://pinterest.com/fbforbusiness/boards/.
Curated by Peg Corwin
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17 Pinterest Statistics For Business You Need To Know

17 Pinterest Statistics For Business You Need To Know | Pinterest for Business | Scoop.it
Haven’t decided if you should be on Pinterest or not? Here's 17 Pinterest statistics for business to help you + start planning your 2015 Pinterest strategy

Via Kelly Lieberman
Peg Corwin's insight:

Some numbers to impress on your boss that Pinterest drives business.

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Marco Favero's curator insight, December 15, 6:44 AM

aggiungi la tua intuizione ...

Dawn Matheson's curator insight, December 17, 4:43 PM

This infographic slices the Pinterest demographic pie a number of ways. one of the startling stats that stood out for me - nearly 50% of US online shoppers bought something because of a Pinterest recommendation.

Mallie Hart's curator insight, December 20, 5:16 PM

I've been hit or miss using Pinterest and really need to step it up in 2015. This article really drives home that properly using Pinterest can really benefit the user and the end user.

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Pinterest and Ecommerce [Pinfographic]

Pinterest and Ecommerce [Pinfographic] | Pinterest for Business | Scoop.it
Pinterest and Ecommerce [Pinfographic] - infographic Social Media
Peg Corwin's insight:

Did you know that 57% of Pinterest users interact with food-related content?  It's the number 1 category.  Find more Pinterest facts on this infographic.

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Pinterest Rich Pins are now on Bigcommerce

Pinterest Rich Pins are now on Bigcommerce | Pinterest for Business | Scoop.it
Pinterest Rich Pins are now available for Bigcommerce stores! Increase your engagement and traffic to your online store using Pinterest.
Peg Corwin's insight:

Rich pins build sales.  "merchants increased traffic from Pinterest by 38% on average and by more than 50% in some cases! And when Target implemented Rich Pins, their traffic from Pinterest increased by 70%."

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5 Pinterest Marketing Tactics That Produce Big Results

5 Pinterest Marketing Tactics That Produce Big Results | Pinterest for Business | Scoop.it
Here’s how to use Pinterest marketing to get out of this world results… while promoting a product, a service, an experience, a book or just… yourself!
Peg Corwin's insight:

Pinterest tips for service providers, for example " try thinking about each Pinterest board as a “blog post” and fill it with helpful tips and advice on a particular topic… that can help your ideal clients."

 

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Online Store Powered By Pinterest - Target's 'Awesome Shop'

Online Store Powered By Pinterest - Target's 'Awesome Shop' | Pinterest for Business | Scoop.it
Retailer Target is taking a new approach to e-commerce with the launch of an online storefront powered by Pinterest recommendations. Target's "Awesome Shop
Peg Corwin's insight:

''Target’s “Awesome Shop” is refreshed daily using a combination of data from their own online store and the Pinterest API. The store features the most pinned items from Target on Pinterest, as well as the highest reviewed products on Target.com."


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Shiva Prakash's curator insight, December 21, 2013 5:48 AM

Online shopping which u can buy from home easily with lots of designs of cloths and new technology mobile phones without going out for shopping .... just click here to go eaZy http://greenfortuneshoppe.blogspot.in/

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ECOMMERCE - How to Harness the Power of Pinterest in Your eCommerce Business

ECOMMERCE - How to Harness the Power of Pinterest in Your eCommerce Business | Pinterest for Business | Scoop.it
Pinterest isn't just for your mom. Learn how to harness the power of Pinterest for your e-commerce business with these helpful tips.
Peg Corwin's insight:

Steps to promote ECOMMERCE products on PINTEREST.

 -  Set up a business account

 -  Use visually appealing product images

 -  Include the Pin It button on each page

 -  Use Rich Pins for products

 -  Vary your pins

 -  Go big or go home

Click for all the details.


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F-Commerce Vs. P-Commerce: Who Wins?

F-Commerce Vs. P-Commerce: Who Wins? | Pinterest for Business | Scoop.it
Comparing social networking sites require deep understanding of small factors. Since last 2 months, I have spent 12 hours of day for trying and testing various social networking sites. As my person...
Peg Corwin's insight:

Compares FB and Pinterest by number and types of users, time spent, post size limits, profile features, privacy, smart phone, sharing, ads.


Conclusion:


"After evaluating both the social networking site, I personally found f-commerce is one of the best E-commerce solutions for developing brand among the users and bring business."

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Hidden Advantages of Pinterest for Ecommerce Service

Hidden Advantages of Pinterest for Ecommerce Service | Pinterest for Business | Scoop.it
At the time of Pinterest came to existence, I personally don’t know to use this platform and what benefits it has. However, I like its concept of visual images and still have a doubt about it. I ha...
Peg Corwin's insight:

Pinterest for ecommerce businesses?  Learn how.

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The Pinterestization Of The Web: Fab or Fad? | Get Elastic Ecommerce Blog

The Pinterestization Of The Web: Fab or Fad? | Get Elastic Ecommerce Blog | Pinterest for Business | Scoop.it
The Pinterestization Of The Web: Fab or Fad? - Social Media
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Pinterest Marketing For Ecommerce And Online Stores – The Ultimate Guide

Pinterest Marketing For Ecommerce And Online Stores – The Ultimate Guide | Pinterest for Business | Scoop.it
This is a guest post from my wife, Jennifer. Technically, she's not a guest since she owns 50% of all of my assets including this blog. But because she
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Pinterest is On Trend But Does it Convert?

Pinterest is On Trend But Does it Convert? | Pinterest for Business | Scoop.it
Unless you've been without an internet connection for the last few months, you know that Pinterest, the photo pinning site is the current ho
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Pinterest Users: Find Out When Your Items Are on Sale

Pinterest Users: Find Out When Your Items Are on Sale | Pinterest for Business | Scoop.it
Want to know when items you pin on Pinterest go on sale?

Now you can — up to a point — thanks to a new feature launched this week at a site called Lyst. Lyst, a London-based...
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The most popular product on Pinterest is. . . .

The most popular product on Pinterest is. . . . | Pinterest for Business | Scoop.it
Unfortunately, out of date Pins is an on-going, unsolvable problem with Pinterest. Products are going to go out of stock and there’s no tool for removing every Pin that points to a dead link.
Peg Corwin's insight:

Would you believe camp socks by J Crew were the most popular product on Pinterest?  Retail is huge there..


 What do you do about out of stock pins?  Quote:  "Unfortunately, out of date Pins is an on-going, unsolvable problem with Pinterest. Products are going to go out of stock and there’s no tool for removing every Pin that points to a dead link." 

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Sarah Woloson's curator insight, December 9, 2:31 PM

This article addresses the top pins on Pinterest and how one issue with the social media is keeping it updated enough to compensate for the popularity it creates for brands. Top pins sell out fast, but since they are so popular, their exposure keeps growing before a company can upload and promote other products for users to buy. For the most part this is a good thing though because it means that Pinterest Marketing for businesses is working! People that log on to Pinterest are actually buying products and not just browsing. Sure, keeping stock is important, but in the end, popularity comes and goes and it's never  bad thing to sell out of a product.

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5 Tips for Boosting Sales on Pinterest

5 Tips for Boosting Sales on Pinterest | Pinterest for Business | Scoop.it
The photo-focused social-media site has eye-popping statistics no online marketer can afford to ignore.

Via Kelly Lieberman
Peg Corwin's insight:

Good tips for product websites, especially on creating rich pins.

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Mindboggling Facts That Will Make You Care About Pinterest

Mindboggling Facts That Will Make You Care About Pinterest | Pinterest for Business | Scoop.it
Pinterest isn't going away and it's only getting bigger. Here's why it's the social platform to watch.
Peg Corwin's insight:

Just look at these e-commerce advantages of Pinterest - More E-commerce Than Facebook - More Lucrative E-commerce Than Anyone - Faster Growth Than Any Other Social Network - Average Pin Is More Relevant Than Average Tweet - Pinterest Rules The iPad.

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BSN's curator insight, October 16, 8:35 AM

Mindboggling Facts That Will Make You Care About Pinterest.

#pinterest #socialmediamarketing

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6 New Ways to Use Pinterest in your Ecommerce Business

6 New Ways to Use Pinterest in your Ecommerce Business | Pinterest for Business | Scoop.it
Pinterest helps people find inspiration, pursue their interests, and discover things they may not know about.
According to Pinterest, user interests fall into five categories.

Passion. Such ...

Via Kelly Lieberman
Peg Corwin's insight:

Excellent tips for incorporating Pinterest marketing into an ecommerce business.

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Pinterest API and Ecommerce: Will It Be A Flash in the Pin?

Pinterest API and Ecommerce: Will It Be A Flash in the Pin? | Pinterest for Business | Scoop.it
Pinterest API and Ecommerce: Will It Be A Flash in the Pin? - api, commerce API, pinterest, shopping api API, API, Digital Commerce, Mobile, Social Me
Peg Corwin's insight:

PINTEREST API is newsworthy — "but will interest in Pinterest wane, or is there real business value for ecommerce websites?"


Learn how API is using in merchandising and content marketing.  


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ECOMMERCE - Leveraging Pinterest for SEO and E-commerce

ECOMMERCE - Leveraging Pinterest for SEO and E-commerce | Pinterest for Business | Scoop.it
Pinterest represents a virtually untapped marketing channel for online retailers and brands. It's capable of driving incremental revenue, improving SEO performance, and increasing brand awareness. Here's how to pin and win for SEO and e-commerce.
Peg Corwin's insight:

Pinterest is great for outreach, discovering new influencers.  But the gold is in ecommerce opportunities.


Quote:


"Utilizing rich pins will increase your conversion rate and attract users who are buy mode. To take advantage of this new feature, companies have to format their product in one of two ways:

  • oEmbed
  • Semantic Markup using Open Graph or Schema.org

Once your formatting has been validated using the Pinterest validation tool, simply apply for inclusion in the rich pins program."


 

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STUDY: Facebook Delivers More Social Commerce Conversions, But Pinterest Users Spend More - AllFacebook

STUDY: Facebook Delivers More Social Commerce Conversions, But Pinterest Users Spend More - AllFacebook | Pinterest for Business | Scoop.it
Facebook delivers much higher conversion rates than Pinterest or Twitter in terms of social commerce sales, but the average order value is highest for Pinterest users, followed by those referred by Facebook and Twitter, according to a new report...
Peg Corwin's insight:

See especially 8 take aways for brands looking to improve their social commerce results.

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Conquering Pinterest: 10 Ways To Drive Traffic And Increase Sales

Conquering Pinterest: 10 Ways To Drive Traffic And Increase Sales | Pinterest for Business | Scoop.it
Stay ahead of the curve by taking advantage of Pinterest for your marketing strategy. Click here to learn how use it to increase traffic and drive sales!
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From Pinterest to Purchase [Infographic] | Get Elastic Ecommerce Blog

From Pinterest to Purchase [Infographic] | Get Elastic Ecommerce Blog | Pinterest for Business | Scoop.it
From Pinterest to Purchase [Infographic] - infographic, pinterest Social Media
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New Data Shows Pinterest Users Look But Don't Buy

New Data Shows Pinterest Users Look But Don't Buy | Pinterest for Business | Scoop.it
In the kind of contradictory report usually reserved for dietary claims, recently released data suggests that Pinterest is surprisingly ineffective in driving people to buy things on the Internet.
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The 'Pinterest for Ecommerce' Now Pays You to Share

The 'Pinterest for Ecommerce' Now Pays You to Share | Pinterest for Business | Scoop.it
The Fancy, a startup often described as the "Pinterest for ecommerce," is rolling out an affiliate scheme Monday to incentivize users to share products they find on the site. No...
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Is Pinterest Really Leading to Product Purchases? - eMarketer

Is Pinterest Really Leading to Product Purchases? - eMarketer | Pinterest for Business | Scoop.it
Image-sharing sites like Pinterest and Polyvore are facilitating high clickthrough rates to retail product pages.
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