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Learn how you can capitalize on Bing's announcement that it will now include pins from Pinterest in image searches.
Check the right corner of image search on Bing to find PINTEREST IMAGES. Use your target keywords to optimize your images so they show up!
Quote: "Thanks to this latest update, you can drive even more traffic and leads to your website through two of Bing's sexiest features: the unencrypted keyword search data and the Pinterest integration."
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Pinterest represents a virtually untapped marketing channel for online retailers and brands. It's capable of driving incremental revenue, improving SEO performance, and increasing brand awareness. Here's how to pin and win for SEO and e-commerce.
Pinterest is great for outreach, discovering new influencers. But the gold is in ecommerce opportunities.
"Utilizing rich pins will increase your conversion rate and attract users who are buy mode. To take advantage of this new feature, companies have to format their product in one of two ways:
Once your formatting has been validated using the Pinterest validation tool, simply apply for inclusion in the rich pins program."
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You’ve optimized every part of your website – but have you checked your Pinterest SEO potential? Learn how to use Pinterest to increase your search ranking and drive traffic to your site. It’s no secret that SEO is an extremely important part of any marketing mix. The right keywords, linking to the right content, shared to the right sites, help your domain rank higher in search.
However, there’s probably a valuable tool for traffic that you haven’t thought of – Pinterest SEO. By applying a few tweaks to your Pinterest profile, pins and website, you can easily take advantage of Pinterest’s viral nature and recieve the SEO bump you’ve been looking for....
Improve the SEO of your profile, boards, pins, website and interactions
Local tip - if your business is local, use the location on your profile to show where you are, as well as a common abbreviation for it.
Include PinIT buttons on all your website images and choose keyword rich file names.
GREAT SEO summary, but all this assumes you know what keyword phrases are important to your business.
Some really useful information on Pinterest and how to make the most of it for SEO, well worth a read.
Wow and I mean Wow. it's a surprisingLY, comprehensive guide and superb advice on Pinterest SEO shared by Melissa Megginson. A must-read for content marketers, marketing managers and PR pros.
An SEO problem for Pinterest is being caused by user behavior.
"...when you change the title from the original it updates the URL and does not redirect the old URL to the newly created one."
Pinterest is recognized amongst the top position holders amongst the most visited sites across the globe.
To optimize your Pinterest boards,
Boards Layout Tip:
"...when people are browsing across your Pinterest page, the eye movement in from the top towards the middle of the page. This implies that the boards which are positioned at the top as well as the center of the page get noticed by the maximum number of viewers. Hence, it is important to place your best, most relevant and popular content in the top two rows."
Learn how to optimize your Pinterest presence for search with this simple guide.